July 2011

How are you going to use Twitter today? Twitter advice & tips

July 26, 2011



Twitter Tips   It’s a new day. You open your Twitter account and there the little box is, just begging to be filled.  ”Compose New Tweet”. “What’s happening?” What is happening? Or look at it another way – what would you like to happen? We’ve talked before how Twitter users respond to attempts to shape the [...]

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Social Media ROI and other things – & how Coca-Cola are getting it right…

July 25, 2011



Great article by Jason Cormier at SearchEngineWatch.com on the social media mastery of Coca-Cola with some really interesting and, in my view, key points. Have a look at this… As marketers, we are bombarded with articles, seminars, workshops, whitepapers – telling us the how, why and wherefore of social media marketing – the reality is [...]

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Come on over to my place – Guest Bloggers.

July 18, 2011



If you read blogs regularly, there’s always someone whose blogs stand out; the person who you click first on your RSS reader or the one you click automatically when it comes up on your timeline, wall or Linked In Updates.  If you have a relationship with them, why not ask them to write a Guest [...]

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Committing to your blog. It’s an ongoing affair!

July 13, 2011



How often do you update your company blog? Once a month? Once a fortnight? Ideally you should commit to updating your blog at least twice a week.  Use RSS feeds, twitter and facebook to subscribe to blogs, industry news and other sources to help you find engaging and relevant content for when you are unsure [...]

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How do you use LinkedIn?

July 11, 2011



Lab42 recently commissioned a survey of 500 users of LinkedIn in the USA to see how they used the site. They published the results in this interesting infographic.   90% of responders think that the site is useful as it helps them to connect to individuals in their industry as possible clients.  If you are [...]

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Google+ and Facebook’s collaboration with Skype Video – What does it mean?

July 7, 2011



2 key points to note, succinctly put in the Forrester Blogs (this one by Sean Corcoran) Facebook continues to be the centre of earned media – it’s reached the 750million mark as of today. It’s already the number one place for online word-of-mouth and, according to today’s announcement, 4 billion things are shared every day [...]

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