August 2011

Social Media Marketing To Do List : Tips & Reminders on social media strategy

August 25, 2011



Social Media marketing for your business is all about being present in the online marketplace and having something of value and interest to say to people who may one day become your customers, or recommend you to others – so how are you going to use it to benefit your business today? We’ve already asked [...]

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Unthink – What is it? Very cool video fronts up “Greedy Giants” Facebook & Google+

August 23, 2011



Just have a look at this and tell me what you think… Here’s a thought – where did I hear about this? On Facebook… and where did I first watch the video? On YouTube.. a Google owned website The irony is pretty obvious and has been highlighted by many already. Great video – if you’re [...]

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Twitter – As events unfold in Tripoli, should youTweet things you may regret later??

August 22, 2011



Rather a good story this morning revolving around the events that are unfolding in Tripoli and Gaddafi’s probable impending demise, via Will King and his @KingofShaves Twitter timeline. Is this a case of Tweet in haste, repent at leisure? I don’t think it’s turned out like that… Iain Dale is publisher of Total Politics, MD of [...]

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Social Media Marketing : Quality of Following, Not Quantity.

August 19, 2011



Oh, I love starting a blog post with a riff on a cliché, but please bear with me.  When it comes to assessing the success of your social media marketing, there are basic things you should do. Have a look at your Twitter followers, Facebook Friends and Likes, LinkedIn Connections, YouTube subscribers.  How many do [...]

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Twitter Tips – How to use Twitter : What’s with @reply and @mention?

August 16, 2011



Great tip from Mark Shaw in his blog on the use of the @reply and the @mention on Twitter! Over to him… “What is the difference between these 2 sentences…….and believe me… There is a huge difference in their outcome… Exhibit 1… Exhibit 2… The Answer is… Exhibit 1 is called an @reply as the [...]

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How Do Your Potential Customers Use Twitter?

August 16, 2011



Thanks to @ALSaucyHorse for finding this infographic from the Touch Agency – it lays out plenty of interesting facts and figures about how your customers and clients use Twitter. (Click for larger) A few quick facts to pull out 75% of users are more likely to purchase from a brand they follow. Twitter can drive up [...]

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LinkedIn Tips – LinkedIn has changed a privacy setting

August 12, 2011



Quick LinkedIn update via Ian Hardacre on Facebook : From a post on LinkedIn I just received: LinkedIn privacy changes LinkedIn has recently changed a privacy setting without notice. This allows them to use your name and picture in adverts and promotions. If you want to disable this feature, apply the following steps: 1. In [...]

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Twitter Tips – How to use Twitter : Useful Twitter Tip to stop auto DMs

August 10, 2011



As an evangelist for real and meaningful communication in the social media marketing arena, I don’t like much about automated “anything” to be honest. There are applications which allow you to post to your Twitter account simultaneously to posting on Facebook, Subjot, Empire Avenue, LinkedIn or YouTube for instance – and if you want to, [...]

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Update Your LinkedIn Profile

August 7, 2011



Take 10 minutes today to check your LinkedIn profile. Is everything up to date? Add new projects that you are working on, check in with some contacts, add some new information. Pick one of your contacts that you have had recent successful dealings with and write them a recommendation. Look in on any groups that [...]

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