business communication

Update Your LinkedIn Profile

August 7, 2011

Take 10 minutes today to check your LinkedIn profile. Is everything up to date? Add new projects that you are working on, check in with some contacts, add some new information. Pick one of your contacts that you have had recent successful dealings with and write them a recommendation. Look in on any groups that [...]

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Social Media Policy Summarised Part 1 – “Don’t do anything stupid”!

July 26, 2011

Have you set up a company Social Media Policy? If not, what has put you off? Is it the thought of having to draft a long policy document? The thought of having to make sure that everyone in your company ploughs through it so that they know how Social Media Guidelines impact employees? When I [...]

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If you don’t ask, you don’t know!

July 13, 2011

We’ve all been there. In the middle of an interesting conversation, presentation or meeting a fact, statistic or comment is thrown out that you either don’t understand or don’t know about. In real life we ask for further explanation. On twitter, facebook, linked in or blogs it should the same thing – ask away. Social [...]

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Committing to your blog. It’s an ongoing affair!

July 13, 2011

How often do you update your company blog? Once a month? Once a fortnight? Ideally you should commit to updating your blog at least twice a week. Use RSS feeds, twitter and facebook to subscribe to blogs, industry news and other sources to help you find engaging and relevant content for when you are unsure [...]

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How do you use LinkedIn?

July 11, 2011

Lab42 recently commissioned a survey of 500 users of LinkedIn in the USA to see how they used the site. They published the results in this interesting infographic. 90% of responders think that the site is useful as it helps them to connect to individuals in their industry as possible clients. If you are [...]

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Who Speaks For Your Company?

June 30, 2011

Tweet According to this article in The Drum, only 24% of companies give guidance as to what can and cannot be posted on Social Networking sites. We know how powerful Social Media is; we’ve also blogged previously how you cannot control the conversation. Making sure that people who work for you know what can and [...]

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Transmitting and Receiving in Social Media.

June 27, 2011

Tweet On my personal twitter timeline (not ALSaucyHorse; my personal one where I follow bands, music and my guilty-pleasure singers), there is one account that I follow that is excellent for news. It posts regular updates, the tweets are helpful and informative and it is regularly updated. Every time I see a post from the [...]

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The Benefits Of Fresh Content On Your Blog

June 23, 2011

Tweet In our previous article, “Advice For First-Time Business Bloggers” we said, We recommend 2-3 times a week minimum to our clients as this really helps the Search Engines get to know you – and they’ll come back more regularly if you are providing plenty of fresh content. Content is everything. If you are providing [...]

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Advice For First-Time Business Bloggers

June 20, 2011

Tweet A blog tied in to your business site helps drive traffic to your site and increases your ranking in the search engines. We’ve covered why you should have a blog in a previous entry; this entry is how to go about it. What else is out there? Take a look at the blogs of [...]