Twitter for Business

Deborah Meaden joins Twitter : Why business owners need to follow the dragons & be on Twitter

October 5, 2011



Why business owners need to be on Twitter   Picked up a story from Dan Martin over at Business Zone that seemed to me a sign of the times… Here’s Deborah Meaden in 2009 – at 1:53 in the video – explaining why she didn’t think joining in with the Twitterati and tweeting with the [...]

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Twitter isn’t any good for MY business…WRONG! Why businesses that don’t use Twitter are missing out on customers

September 5, 2011



There’s a great Business Zone blog by Michelle Carvill that highlights some interesting facts – ignore at your business peril! Key takeaways – Over the last 5 years – There are 200,000,000 registered Twitter users Almost 88% of people have awareness of Twitter and its existence There are 450,000 new Twitter accounts created everyday Meaning there are [...]

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Twitter Tips – How to use Twitter : What’s with @reply and @mention?

August 16, 2011



Great tip from Mark Shaw in his blog on the use of the @reply and the @mention on Twitter! Over to him… “What is the difference between these 2 sentences…….and believe me… There is a huge difference in their outcome… Exhibit 1… Exhibit 2… The Answer is… Exhibit 1 is called an @reply as the [...]

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How Do Your Potential Customers Use Twitter?

August 16, 2011



Thanks to @ALSaucyHorse for finding this infographic from the Touch Agency – it lays out plenty of interesting facts and figures about how your customers and clients use Twitter. (Click for larger) A few quick facts to pull out 75% of users are more likely to purchase from a brand they follow. Twitter can drive up [...]

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Why do they fall out of love with you? Reasons why your customers opt-out or “unlike” you on Social Media Platforms.

February 9, 2011



Tweet More than 90% of consumers unsubscribe, “unlike” or stop following brands because of too frequent, irrelevant or boring communications, according to a report by social media and e-mail marketing services company ExactTarget. Released Tuesday, “The Social Break-Up” is a study that surveyed more than 1,500 consumers, exploring changing online behaviours and top motivations for [...]

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